Nintendo actually has come up with a good idea!!

	Remember Nintendo?! I sure do!! Here was this company that not only rode the crest of a new generation but was instrumental in creating it ... not just once, but I reckon about 5 times now. But what does Nintendo hold for this new generation? It's small, brilliant and absolute genius!
Winter is coming Nintendo, for all their faults, have always been pioneers. Let me just list some of their successes: Game & Watch Nintendo Entertainment System Super Nintendo Gameboy Wii Every one of the above platforms were not only super-successful, but actually changed a generation... think about it, most everyone reading this was probably born in the Nintendo generation... if we didn't have the Wii we wouldn't have the Kinect and some could even argue mobile phone if there were no Gameboy... Goldeneye was instrumental in making first person shooters mainstream. But there have been misses too... and every one of those seems to be because it wasn't innovative.. except Virtual Boy.. that's a different story though :) The failures have cost them big too! So what will they do now?
Action Figures!! My girlfriend bought Skylanders for her nephew and I was intrigued at the concept of integrating figurines with gameplay... what a concept right? you can play the game, but figures give you power-ups, just the same as getting specific baseball cards of Magic the Gathering cards or finding the right Pokemon. Also... Nintendo have a back-catalogue of characters that are iconic!! I mean there are stores in Japan dedicated to these characters and figurines are already a very big part of their business... even Rovio report that half their profits are based on Toy sales rather than actual game sales so this could be a huge step forward for Nintendo...
What I would do... So Nintendo's ACTUAL strategy isn't quite clear yet... personally what I would do is the following: Make their games small... like tiny.. games that don't need a HUGE amount of time to play. Follow what Google's doing their their Chromecast and have a small device that you plug directly into the TV with a wireless card integrated into it. The figurine IS the game... so when you are buying a "game" it's actually a figurine that transfers it's data wirelessly to your Chromecast-style console plugged into your TV.  Any figurine can be a character in ANY game... that would be awesome... Each game can have many figurines which can change the perspective of the game or give different power-ups. Have "special" figurines that are like collectible cards. Why this is brilliant I'm going to summarize why this is genius!! Kids are attracted to toys.  Companies LOVE to put toys in the face of a child for an upsell. People love to collect things. Gamers like to buy a physical game, not download one. Nintendo have bright characters that have not changed in years. Nintendo games are addictive and simple.
Don't agree? think this is all a load of dribble? post a comment :) Cheers, Rhodesie